South City

Video: Sweet LaLa's bakery in South Memphis gives juvenile offenders a second chance

Almost 30 at-risk youth have been employed with Sweet LaLa’s Bakery since it opened in 2014.
Sweet LaLa’s Bakery launched in 2014 to create an employment pipeline for graduates of JIFF, or Juvenile Intervention and Faith-Based Follow-up.

The bakery formed a business relationship with JIFF and now contracts with JIFF to supply the student workforce for the bakery. Bakers become eligible once they have graduated from the 16-week core program JIFF provides. All students are paid for any time spent in the kitchen, from training, to production to selling off site. Almost 30 at-risk youth have been employed with Sweet LaLa’s Bakery since it opened in 2014 at 254 S. Lauderdale in December 2014.
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Forever Ready Productions is based in Memphis. It specializes in fast paced, timely content for non profits, small businesses and start-ups. The production company's founder, Lauren Squires Ready, has more than a decade of award-winning video journalism experience and uses that skill to help create an impact narrative for any mission driven organization. Visit www.foreverreadyllc.com for more information.